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Yesterday I wandered across this article about Chipotle restaurants using Klipsch Heresy's for their sound system. This intrigued me; I'd only visited a Chipotle once, about a month ago, and failed to notice the Heresy installation or the sound. That should be a subtle indication that the sound wasn't impressive, which is contrary to my experience with Heresy's I have in my condo. Fast forward to today, when a coworker and I were out on a service call and he wanted to eat at Chipotle for lunch. I thought this would be a great chance to revisit the sound system. It didn't impress me at all. Thank goodness Klipsch didn't demand a logo be placed near the speakers; it wouldn't be good advertising. I think it's the acoustics of the restaurant and the speaker placement which killed everything about the Heresy that I love. While you could argue that, at background music levels, that you won't hear much to impress, I think otherwise. One wall was brick; the ceiling was all steel and girder beams. With the speakers mounted away from any boundary walls (the plywood fascia didn't count as a contributor in my eyes), there was no bass reinforcement. Chipotle could pretty much have tossed the woofer and not affected the sound. I know some people consider the Heresy light in the bass department but that hasn't been my experience. The live acoustics muddied the sound. Here was a case of a sound system thrown together without any professional advice as to the application and installation. Taming the live acoustics would be one component of the solution. Since placing the Heresy's at floor level wouldn't be practical and I don't think ceiling placement would improve the bass either, the addition of a subwoofer, hidden behind the plywood architecture is almost mandatory. I wonder if LaScala's replaced the Heresy's in the same location would add that tactile bass at background music levels? Something needed to be done otherwise the Chipotle/Heresy marriage is nothing to brag about.
