At my local dealer, 3801 was 1199, each RF3 was 400, center was 349, surrounds were 549, sub was 499, OUCH. I can see how paying online prices can be tempting, I did my homework. This sale was 'half of normal markup', so the 3801 came down to 959, RF3's were 299 each, center was 261, surrounds were 420, sub was 353. Setting it all up wasn't too bad, had lots of trips to the store getting the right wires/connectors though. Good thing I had a stereo savvy buddy to help me. I've never had a receiver in this upper echelon, that OSD is too cool! The only pain was mounting the surrounds. Fishing wire through an outside wall with insulation is a treat. Now that I have the speakers all in position, and my room back together, I'll be breaking it in with some movies this weekend. I'll keep you posted.