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On 2/23/2005 12:00:33 AM JewishAMerPrince wrote:
There are an awful lot of people who disparage Klipsch's move in placing the Synergy line in Best Buy. I for one think it was an act of brilliance. It allows for a wide exposure to the Klipsch name. Here is an example of how this works...this is a true story:
A friend of mine who had a Polk 5.1 system with a small Yammi receiver started to gain intrest in upgrading his system. He went to CC to audition Infinity and to BB to audition JBL. While at BB he heard another customer listening to the new Synergy line and hung around to listen some more himself. He had never really heard or heard of Klipsch before. This friend knows I am an audio nut but didn't know what my system consisted of. He happened to call me for advice and asked if I ever heard of Klipsh. I answered...as a matter of fact...yes, etc etc etc. Thursday he took delivery of his new Reference 35 system (Convincing him to go reference after he heard my 7 series wasn't difficult).
For those of you that still think Klipsch marketing thru BB was a dumb move, I agree, it was dumb like a fox!
JR
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That's IT in a nutshell!
Bill