Thanks to this nice little Ticket Master scam
What is Dynamic Pricing?
Dynamic Pricing is when an event has tickets that are “market-priced,” meaning the ticket price and fees can change based on demand. Airlines and hotels also utilize dynamic pricing depending on busy travel seasons. You may notice ticket prices going down as the event date nears, because less people are buying tickets. On the other hand, popular rival sports games or an anticipated concert tour might drive ticket prices sky high.
How Does Dynamic Pricing Work?
Dynamic pricing can affect ticket prices in real-time, sometimes in a matter of minutes. It works as a strategy to boost revenue. For example, ticket prices for a sports team can fluctuate depending on holidays, the team’s record, player injuries, even the day of the week or weather forecast.